Hacking Humans
Needs are a natural set of neural pathways intended to guide humans to grow and mature; addiction is the exploit of its vulnerabilities for someone else's gain and to your detriment.

Articles in this series
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1The Art of the Human Hack
Explore the psychological 'hacks' that shape our behaviors, from gaming to everyday habits, and learn how they play on our innate drives.
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2The Lure of the Unknown
Explore the psychology behind variable rewards and the human attraction to randomness in games, apps, and everyday life.
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3Instant Gratification Overdrive
Explore how instant feedback in games and technology affects your brain's reward system, the trade-off between speed and thoughtful responses, and its impact on life.
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4Sunk Cost Seduction
Explore how the sunk cost fallacy keeps us hooked in games, apps, and life, leading us to stick with investments even when they're not valuable anymore.
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5The Puppet Strings
Explore how triggers and cues drive habitual behavior in our digital and real lives, leading to diminished choice and increased reflexive actions.
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6Preying on the Exhausted
Explore how exhaustion lowers defenses against marketing tactics, making you susceptible to impulse decisions in the age of relentless advertising.
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7The Isolation Abyss
Explore how isolation deepens addiction to screens and habits, examining the impact of disconnecting from others and how it entrenches unhealthy loops.
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8Breaking the Code
Explore how variable rewards, quick feedback, and other modern life hacks can trap us. Discover practical steps to reclaim control and enhance maturity.
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9How Casinos Hack You
Explore how casinos use psychological tactics to keep you playing and spending. Learn the underlying strategies and how to resist their pull.
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10How Social Media Hacks You
Discover the six psychological hacks used by social media to snare your attention and how to reclaim control.
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11How TV Media Hacks You
Discover how news media leverages psychological techniques to hook viewers and how to break free from its grip.